Steve Jobs was certainly a force to be reckoned with in the world of technology. But looking further into his life, he was a force to be reckoned with almost every day. He was a man who wanted his own way, and would get it by using his intelligence and wit to get through loop holes or by simply being of a higher stature.
Because of this, he often wanted to stay out of the limelight, undercover from paparazzi, and adamant to maintain a private life. The numberplate on his Mercedes SL55 AMG was one way the media could follow him, being easily identifiable once known. Because of this, he found a loophole to remove his numberplate permanently.
Californian road laws allowed a six-month grace period for a car’s owner to attach a new numberplate. This meant that if Jobs could buy a new car each six months, he wouldn’t ever have to apply a numberplate. So, that’s exactly what he did.
Every six months he’d spec an almost identical SL55 AMG, and each time it wouldn’t have a numberplate. Instead, he’d stick on a small barcode. Rumour has it that this was the barcode of an Iphone, but this isn’t confirmed. Of course, this was ironic, because these changes actually made both his Mercedes C230 Kompressor and SL55 much more recognisable.
Unfortunately for Jobs, this meant when he parked his cars in disabled spaces, as he used to do, people would know exactly who it was. They’d place a note saying ‘park different’ on his car.